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Starbucks, McDonald's, and 4 RE Introduce Bio-Based and Compostable Packaging Solutions | Packaging World

Oct 15, 2024

See a few examples of bio-based and compostable packaging innovations from Starbucks, McDonald's, and 4 RE from ThePackHub’s Innovation Zone.

These and other bio-based and compostable packaging examples featured in ThePackHub's Innovation Zone underscore the high level of research and investment directed toward such solutions. While many of these innovations are still being tested and refined, they represent significant strides toward reducing plastic waste and advancing the use of renewable, compostable materials in mainstream packaging applications.

Learn more about ThePackHub's Innovation Zone here.

Starbucks is trialing its fiber-based cold cups in the U.K. to ensure the new material can offer the same performance as existing solutions.Image provided by ThePackHubStarbucks Tests Compostable Fiber-Based Cups for Cold Beverages

Starbucks, in partnership with Finnish packaging specialist Huhtamaki, is trialling compostable fiber-based cold cups as part of its efforts to transition to more sustainable packaging solutions. The trial is being conducted across selected Starbucks stores in the U.K., with the cups being designed specifically for cold beverages. These single-use cups are made from fiber-based materials and feature a compostable barrier coating, offering an alternative to the conventional plastic-lined paper cups commonly used in the food service industry. The challenge with compostable cold cups typically lies in maintaining structural integrity and preventing leakage or condensation. This trial aims to ensure the new material can perform at the same level as existing solutions. These cups are designed to be industrially compostable, which means they can be processed at specialised facilities that break them down into compost under specific conditions, helping to reduce landfill waste. The innovation reflects a growing trend among major global brands to explore compostable packaging as a means of reducing environmental impact.

McDonald's new McCafé compostable espresso capsules can be composted through a mail-back program with Terracycle.Image provided by ThePackHubMcDonald's McCafé Introduces Compostable Espresso Capsules

McCafé, a McDonald’s brand, has launched a new line of commercially compostable espresso coffee capsules compatible with Nespresso Original Coffee Machines. These capsules are crafted from 100% arabica beans sourced from Rainforest Alliance-certified farms, offering consumers a sustainable choice without compromising on coffee quality. The capsules are encased in flexible, recyclable packaging. McCafé has partnered with TerraCycle, an organization specializing in hard-to-recycle materials, to facilitate a mail-back program that ensures the capsules are composted properly, addressing concerns about waste management. This initiative aligns with McDonald’s broader sustainability goals, particularly in reducing its environmental footprint. Available at select retailers in Canada, these compostable capsules offer an alternative to conventional single-use coffee pods that often end up in landfills. However, the reliance on a mail-back system for composting could be seen as a drawback for consumers seeking convenience. The packaging, while recyclable, also requires proper disposal practices to ensure its benefits are realized.

Mycelium packaging allows 4 RE to use sustainable materials while mirroring the aesthetic of the product inside.Image provided by ThePackHubMycelium Packaging Designed for CBD Skincare Brand 4 RE Creates Stone-Like Aesthetic

A Ukrainian designer has created a unique stone-shaped packaging concept using mycelium, aimed at the CBD skincare industry. The packaging, designed for the brand 4 RE, is intended to mirror the natural aesthetic of the product inside, which is a stone-shaped skincare item made with CBD and other organic ingredients. Mycelium, the root structure of fungi, is being recognized for its potential in sustainable packaging due to its biodegradability, lightweight properties, and ability to be molded into various shapes. In this instance, the mycelium packaging serves not only as a protective shell but also aligns with the brand’s aspiration for a nature-inspired design. This design underscores the growing trend of incorporating natural and sustainable materials into packaging, especially in sectors like health and beauty, where the packaging plays a significant role in brand identity. The designer’s approach also reflects an effort to reduce plastic waste and promote circular economy practices, as mycelium decomposes naturally without leaving harmful residues. The stone-shaped design is both visually striking and functional, offering protection while enhancing the product’s appeal on the shelf.

Learn more about ThePackHub's Innovation Zone here.